Article in The Livingston Community News
Here’s a re-post of an article by Jason Deegan about our efforts …
Local Detroit Lions fans on the warpath against Ford
Posted by Jason Deegan January 16, 2009 00:00AM
When I last talked to Dick Lewis and Steve Gafford, the Detroit Lions were 4-0 in the preseason and things were looking rosier for Detroit’s most beleaguered pro sports franchise.
Lewis, a Hamburg Township resident, and Gafford, a Pinckney native, weren’t drinking the “Kool-Aid,” as Gafford put it, about the promise of the 2008 season.
They had launched their sports marketing company, P&P Marketing, in an attempt to oust Lions owner William Clay Ford Sr. With the theme “Mr. Ford, Please sell the Team,” they made it clear they had had enough of stumbling, pathetic Lions.
Then the Lions got even worse. They finished 0-16, the worst record in NFL history. General Manager Matt Millen and coach Rod Marinelli were fired, but Lewis still believes that isn’t enough.
He has paid for two roadside billboards in northern Michigan to continue his fight against Ford’s leadership. He said he tried to lease several signs along highways in metro Detroit, but the companies who control them “didn’t want to do anything controversial.”
Cost also was an issue. He’s promoting his message on billboards near the intersection of US-23 and M-65 near Omer and on M-20 just west of Mount Pleasant.
Lewis admitted he hasn’t sold as many T-shirts and bumper stickers as he would have liked from his Web site, www.pleaseselltheteam.com. He blames apathy on the part of the fans.
The Lions won NFL championships in 1952, 1953 and 1957 but have just one playoff win in five postseason appearances since Ford bought the team in 1964.
“I think the fans, they don’t give a rat’s butt (about the team) unless you are a true fan who doesn’t mind getting hit over the head,” Lewis said. “They are disgusted. Who really cares? We are in a perpetual rebuilding program every 40 years.”
Posted: January 21st, 2009 under Please Sell The Team.
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